NCAL Day Returns!
Join us Sunday, October 4, 2009 at the AHCA /NCAL 60th Annual Convention and Expo for the third annual NCAL Day.* Assisted living is moving forward with unique innovations as a visionary profession. NCAL Day programming provides new views of assisted living in our current economic climate. The curriculum for NCAL Day will further assist providers in recognizing areas of improvement and provide knowledge to remedy these areas.
Ken Schmidt, former Director of Communications for Harley-Davidson, and current branding guru for the Ken Schmidt Company will give the keynote address. Earn 6 CEUs.
*An additional fee is required for this event.
8:00am – 8:30am Continental Breakfast
8:30am – 9:00am Welcome and Introductions
Speaker: Howie Groff, NCAL Chair, President and CEO, Tealwood Care Centers, Bloomington, MN
9:00am – 10:00am Keynote Address
Speaker: Ken Schmidt, Branding Guru, Ken Schmidt Company, Former Director of Communications, Harley-Davidson
10:00am – 10:15am BREAK
10:15am – 11:45am Best Practices from a CEO and Senior Executive Viewpoint
Moderator: Howie Groff, NCAL Chair, President and CEO, Tealwood Care Centers, Bloomington, MN
Panelists: Rick Miller, Chair, AHCA, CEO, Avamere Health Services, Wilsonville, OR; Herb Heflich, CEO Chelsea Senior Living, Fanwood, NJ; Michelle Hamilton, Senior VP Operations, Country Meadows Retirement Communities, Hershey, PA
11:45am – 1:00pm NCAL Luncheon, Sponsor Recognition & NCAL Award Presentations
Host: Howie Groff, NCAL Chair, President and CEO, Tealwood Care Centers, Bloomington, MN
1:00pm – 2:00pm The Importance of First Impressions. Are Your People Ready?
Speaker: Lou Burgess; President, Front Line Advantage, Scottsdale, AZ
2:00pm – 2:15pm BREAK
2:15pm – 3:15pm Driving Census through Effective Sales Management
Speaker: Patricia Cokington, Lead Sales Trainer, Marketing Specialist, Americare, Leawood, KS
3:15pm – 3:30pm BREAK
3:30pm – 5:00pm What Can We Learn from Our Opposites? Rural v. Urban and Big v. Small
Speakers: Roger Bernier, COO, Chelsea Senior Living, Fanwood, NJ; Jeanne Jaeckels, Corporate Housing Director, Tealwood Care Centers, Clear Lake, MN
NCAL Day is sponsored by:
