Bring ‘em In
National Nursing Home Week (NNHW) is a way for today’s care communities to proactively communicate that skilled care centers are light years ahead of what may be thought of as “Grandma’s nursing home.” The NNHW theme is meant as a rallying point and way to foster a positive attitude toward care in long term and post-acute care centers.
Be a Change Agent
National Nursing Home Week® is a time to make an impression with positive community relations – be visible within your community. Raise your collective hands to let folks know “We care.” Send schedules of activities to your local newspapers, shopping circulars and media outlets. Invite local VIPs to your events. Ask the mayor to recognize Nursing Home Week in your area. Hang out banners and bunting in celebration. However, know that you need “Friends of LTC” to sustain a positive PR movement among families, organizations, public officials, community leaders, etc. These “Friends,” such as volunteers, family members, and community leaders will help you spread the word about your center’s value and commitment to quality and person-centered care.
Following is a sample proclamation or draft your own for your favorite Mayor, Governor or other local official. Download 2014 NNHW Sample Proclamation.
Download a copy of this year’s National Nursing Home Week planning guide to get fun event ideas and browse our exciting and colorful products.