‘Live Soulfully’ Announced as 2019 Theme for National Skilled Nursing Care Week Observance to be held May 12-18, 2019 Released:November 15, 2018 AHCA Press Office (202) 898-6333 AHCAPressOffice@ahca.org Page ContentWASHINGTON, D.C. – Today, the American Health Care Association (AHCA) announced “Live Soulfully” as the 2019 theme for National Skilled Nursing Care Week (NSNCW), which will be held May 12-18. The theme “Live Soulfully” will celebrate skilled nursing centers, and their residents and staff, by showcasing how they achieve happy minds and healthy souls. Whether it’s planting, cooking, reading or listening to music, these centers pay it forward by helping individuals find happiness to improve quality of life. Centers will be encouraged to participate by hosting activities that display how they “Live Soulfully” and share their stories and experiences on social media. “Each and every person in our profession makes an impact on the lives of our residents,” said AHCA/NCAL President and CEO Mark Parkinson. “National Skilled Nursing Care Week celebrates our centers and caregivers for their tireless everyday work caring for others.” Established by the American Health Care Association (AHCA) in 1967, NSNCW, formerly known as National Nursing Home Week, recognizes the essential role of skilled nursing care centers in caring for America’s frail, elderly, and disabled. Skilled nursing care centers and members of the public can download NSNCW promotional materials at www.ahcancal.org/NSNCW and are encouraged to share activities, ideas, and experiences for the observance on social media using the hashtag, #NSNCW. AHCA will issue a planning guide and product catalog in late February. For more information on National Skilled Nursing Care Week, visit www.ahcancal.org/NSNCW. ABOUT AHCA/NCALThe American Health Care Association and National Center for Assisted Living (AHCA/NCAL) represents more than 13,700 non-profit and proprietary skilled nursing centers, assisted living communities, sub-acute centers and homes for individuals with intellectual and development disabilities. By delivering solutions for quality care, AHCA/NCAL aims to improve the lives of the millions of frail, elderly and individuals with disabilities who receive long term or post-acute care in our member facilities each day. For more information, please visit www.ahca.org or www.ncal.org.