These members proudly support initiatives and services that enhance long-term care and address various professional challenges, including policy changes, staffing issues, Medicare and Medicaid, legal reforms, and quality improvement.
The Staffing Crisis: A Pivotal Moment for Senior Living
With the recent overturn of the federal staffing mandate, many senior living operators are breathing a momentary sigh of relief. But while this change may ease immediate regulatory pressure, it doesn't solve the deeper, ongoing challenge: staffing shortages. In a recent Hireology survey, nearly half of healthcare organizations reported being slightly understaffed, and 20% said they were severely understaffed. These staffing gaps continue to strain employees, impact the quality of resident care, and threaten operational stability across the industry.
This moment presents a valuable opportunity for operators to reset their approach to workforce management. Without rigid federal mandates dictating staffing levels, leaders now have the flexibility to innovate — to find the right tools and partners, modernize their hiring strategies, invest in long-term retention, and build a more resilient workforce. The organizations that act now will be best positioned to attract top talent and create stronger, more stable communities. Those who wait may find it increasingly difficult to compete. This is a pivotal turning point that demands strategic action and a commitment to sustainable growth.

Meeting the Moment with Smarter Hiring
Seizing this opportunity starts with rethinking how you hire. Today's candidates are applying to multiple roles at once, and their expectations are higher than ever. In a landscape defined by labor shortages, rising costs, and increasing demand for quality care, senior living operators can't afford delays or inefficiencies in the hiring process. Every open role and every day it remains unfilled directly impacts staff morale, resident care, and operational outcomes.
Operators must work smarter, and that begins with modern tools built for today's workforce.
Why the Right Technology Matters
Too many teams still rely on outdated systems or bolt-on solutions buried inside payroll platforms. These tools often lack the speed, structure, and flexibility today's hiring landscape demands. A purpose-built applicant tracking system (ATS) does more than collect applications — it supports the entire hiring journey, enabling teams to attract the right candidates, move faster, and deliver a more human experience.
That's where Hireology comes in. As a hiring platform designed specifically for healthcare, Hireology helps senior living operators build and retain high-performing teams with tools that integrate seamlessly into existing workflows. With features like streamlined applicant communication, intuitive hiring manager dashboards, and expert support every step of the way, Hireology empowers operators to take control of their hiring strategy and build a workforce that can thrive now and into the future.

Get the Data. Stay Ahead.
Strategy should be guided by data, and the healthcare hiring landscape isn't just shifting, it's accelerating. To help you navigate what's next, Hireology's 2025 Healthcare Hiring Pulse delivers real-world data and forward-thinking strategies designed to help your team build a stronger, more resilient workforce.
Inside, you'll find key trends shaping the industry, data-backed insights from your peers, and actionable solutions to guide your hiring strategy into the future. Whether you're looking to innovate, grow, or simply keep pace, this report is your roadmap.
[Show Me the Data]